Walgreens Launches Latest iBeacon Pilot
Published On May 2, 2014 |
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http://www.pymnts.com/news/2014/walgreens-launches-latest-ibeacon-pilot/
Some highlights from the article:
- Mobile and online Walgreens customers spend 6x as much as those who only shop in-store.
- 51 percent of their online customers were coming from mobile devices.
- iBeacon technology is part of the company’s large goal plan to build easily “clippable” digital coupons that customers can redeem via a bar code on a smartphone.
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