Panel: Siri, Alexa and the Case for AI: Best Practices for Pharma
Artificial intelligence is expected to have a huge impact on healthcare in the coming year, with digital assistants, voice-enabled services and customized treatment plans becoming commonplace. Find out how pharma can best use tools like Siri and Alexa as beyond-the-pill help for patients and learn about some of the big opportunities for pharma marketers to use artificial intelligence.
BETH SNYDER BULIK, Contributing Writer, FIERCEPHARMAMARKETING
MATTHEW BALOGH, Senior Director, Content Engineering
STEPHEN RANJAN, Executive Director – Global Marketing, Customer Solutions & Innovation, MERCK