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mobile Archives - Chief Marketing Engineer


Matt Balogh & Kyle Shannon Speaking at Digital Pharma East 2016

October 26th, 2016: Digital Pharma East

May 30, 2017 | 0 Comments

Matt Balogh joins Kyle Shannon, Founder and CEO of StoryVine, to discuss 7 Keys to Scale User-Generated Video in Pharma.  Storyvine is a mobile iOS app that transforms informal mobile video into sophisticated, branded video...

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Mobile SEO

February 13, 2014 | 0 Comments

In June 2013 Google rolled out mobile SEO standards in an effort to improve mobile web experiences and search results.  Here are some quick take-aways that can not only improve your customers’ experiences, but both...

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This was actually a surprisingly good article from Integrated Marketing Summit despite its title, 3 Tactics, 2 Strategies and 1 Crotchety Contrarian from Integrated Marketing Summit. http://technorati.com/technology/article/3-tactics-2-strategies-and-1/ The quick overview is: Big Branding is decreasing...

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My Week With Google Glass

February 7, 2014 | 0 Comments

Just over a week ago I got an offer I couldn’t refuse. A friend and colleague, Bill Evans, had been accepted into the explorer program and was offering me the chance to try out Google...

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Responsive Design, the hot topic debate of the mobile community, rages on as the two sides collide in the name of delivering the best mobile experience in healthcare. Not since the browser wars has one...

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Why I Hate Responsive Design

June 25, 2012 | 0 Comments

Advocates of responsive design would have you believe there are a ton of benefits to their silver bullet strategy for web development.  But not unlike snake oil salesmen or snipe hunters there is a reality...

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New Media: Market Development or Penetration?

April 22, 2009 | 0 Comments

In his latest blog post, Whether or which , Seth Godin makes an excellent reference to the strength of new media in expanding market share vs. expanding the market in general.  I’d like to take...

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