All posts by "mbalogh" →

Matt Balogh presented Five Things Your Content Engineer Wants You to Know about the Internet of Things (IoT) at the Clinical Trials & IoT Forum in Cambridge, MA.  Participants will see that they are not alone...

Read More →
Matt Balogh & Kyle Shannon Speaking at Digital Pharma East 2016

October 26th, 2016: Digital Pharma East

May 30, 2017 | 0 Comments

Matt Balogh joins Kyle Shannon, Founder and CEO of StoryVine, to discuss 7 Keys to Scale User-Generated Video in Pharma.  Storyvine is a mobile iOS app that transforms informal mobile video into sophisticated, branded video...

Read More →

Grandpa Still Takes His Phone Out Of His Pocket

February 9, 2015 | 1 Comments

Just last week Google broke the news that Glass is moving out of Google[x] and into a standalone company within Google.  Of course the first thing I heard from the jolly masses was, “did you...

Read More →

The world has changed. According to Jennifer Erwitt, in her book The Human Face of Big Data, “…in the first day of a baby’s life today, the world creates 70 times the data contained in...

Read More →

http://www.theguardian.com/technology/2014/may/01/apple-headphones-heart-rate-blood-pressure-leak-claims Apple’s next headphones to track heart rate and blood pressure, leak claims Apple will break into the wearables market by incorporating sensors in headphones to measure heart rate and blood pressure, according to a...

Read More →

Walgreens Launches Latest iBeacon Pilot

May 2, 2014 | 0 Comments

http://www.pymnts.com/news/2014/walgreens-launches-latest-ibeacon-pilot/ Some highlights from the article: Mobile and online Walgreens customers spend 6x as much as those who only shop in-store. 51 percent of their online customers were coming from mobile devices. iBeacon technology is...

Read More →

Mobile SEO

February 13, 2014 | 0 Comments

In June 2013 Google rolled out mobile SEO standards in an effort to improve mobile web experiences and search results.  Here are some quick take-aways that can not only improve your customers’ experiences, but both...

Read More →

Google Cloud Platform has added support for HIPAA-mandated Business Associates Agreements (BAAs), which will help health care organizations comply with the Health Insurance Portability and Accountability Act when using the Google Cloud Platform for their...

Read More →

This was actually a surprisingly good article from Integrated Marketing Summit despite its title, 3 Tactics, 2 Strategies and 1 Crotchety Contrarian from Integrated Marketing Summit. http://technorati.com/technology/article/3-tactics-2-strategies-and-1/ The quick overview is: Big Branding is decreasing...

Read More →

My Week With Google Glass

February 7, 2014 | 0 Comments

Just over a week ago I got an offer I couldn’t refuse. A friend and colleague, Bill Evans, had been accepted into the explorer program and was offering me the chance to try out Google...

Read More →